YouTube AI Tool 'Ask Studio' Unveiled

YouTube has revealed details about the "Ask Studio" AI tool, a chatbot integrated into YouTube Studio. This tool is designed to help users extract relevant insights and ideas from channel data more easily.

The Ask Studio chatbot acts as a companion tool within Studio, built to respond to data-related questions.

According to YouTube:

"Consider Ask Studio your new AI creative companion, providing quick and useful information and ideas based on your channel data. It helps you understand community feedback, grasp analytics, and find new inspiration for your next video, all integrated within YouTube Studio."

YouTube has been conducting live tests of the tool with selected users since July and plans to expand access to more creators soon.

For this reason, YouTube intends to showcase more of these evolving features.

Initially, Ask Studio can reference channel data but does not have access to trend insights and information across YouTube. It is designed to help gain a deeper understanding of channel performance rather than serve as a broad inspiration tool.

Those with access can find the tool by clicking a new shiny icon in the top right corner of the dashboard.

As demonstrated in this example (on desktop), Ask Studio provides some built-in prompts for quick insights.

"Ask Studio summarizes key themes, sentiments, inspiring comments, and other useful information. Users can also input questions directly. For instance, if you want to understand video performance, type 'performance analysis,' select a video from the list, and click the plus icon. Ask Studio provides insights directly from your channel's analytics and suggests areas for improvement."

While Ask Studio can be used for generating content ideas, YouTube aims to highlight the distinctions between Ask Studio and the "Inspiration" tab:

"Both are based on channel data, but Ask Studio uses AI to offer real-time, interactive responses. Users can enter prompts and questions for interaction, and Ask Studio responds in a conversational chat interface. If you already have an idea to work on, Ask Studio can help develop a unique angle and suggest titles, outlines, and other elements. The Inspiration tab is designed for creators who prefer a more visual brainstorming experience, helping to visualize concepts by matching images to each idea and providing creative assets like thumbnail suggestions."

Therefore, there is a difference in how each tool is applied, with Ask Studio offering a more interactive process for idea generation.

As more individuals engage with AI chatbots in daily interactions, there is a natural tendency towards such methods. For example, many people use ChatGPT as a search tool or as a friendly companion, and as more platforms integrate similar interfaces, these may become standard expectations.

YouTube is providing a support bot to meet this demand, which could serve as a useful supplementary tool for channel optimization and growth.

Once it becomes available.

YouTube has announced that Ask Studio is currently available in English to some YouTube creators in the United States, and they plan to extend access to more U.S. creators.

YouTube is also experimenting with other languages and plans to expand internationally "in the near future."